Cover image - Maserati
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Cover image - Maserati Image - 0 Image - 1 Image - 2 Image - 3
Stage Post laurea

Omni-Channel and digital visualization Intern

Modena • Comunicazione e Marketing
Descrizione

Maserati is searching for a new resource, to insert with an internship contract inside the Digital and Customer Experience team (Marketing department).


The new resource will have the responsibility of supporting the team for elevating the customer experience in the fields of car experience.

In the next years Maserati will in fact launch strategic projects which aim to maximize the impact of its online sales tool – such as the car configurator – inside the physical world.

 

Main responsibilities will be:

- Ensure a seamless experience for the car configuration product, from online to offline
- Support the Digital and Customer Experience team in the execution and rollout of new projects related with the car configurator (virtual imagery and digital visualization)
- Represent the digital and marketing team in multidisciplinary contexts (sales, information technology, design, engineering) and external agencies (visual artists)
- Analyze the results of the newly implemented technologies

Requisiti

Bachelor or Master degree in communication (traditional or digital), marketing or applied psychology.

English – proficiency

Italian – required

Solid knowledge of Microsoft Office suite (Excel, Powerpoint, Word) and Google services (Gmail, Sheets, Docs) is required

It is also required a generic knowledge or interest for:

Website CMS systems (Wordpress, Joomla, …)
Analytics tool (Google Analytics, SPSS)
 

Knowledge of video/photo editing softwares (Gimp, Photoshop, InDesign) or interest into gaming technologies will constitute a plus.

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