The New York Times has always helped people understand the world. And our advertising group helps brands matter more in that world. Our approach to strategy believe brands have the opportunity to add meaningful ideas to the world...and the responsibility to develop experiences that consumers truly want to engage with.
Our international business is growing, and we are looking to hire a strategy intern to be based out of our La Défense (92) office.
The Strategy Intern will be responsible for:
understanding from Strategy and Sales team what the client problem is that is being solved
researching the strategic landscape, from consumers and culture to the competition and the clients’ businesses
articulating that strategic landscape in clear, compelling ways in frameworks/slides/etc.
contributing to the development of the strategic idea
contributing to briefing the creative team on T Brand Studio including the Creative Director and other disciplines (e.g., designers, editors, producers, developers)
participate in brainstorms with the creative team on new partnership and advertising proposals
identifying the NYT products that bring the idea to life
developing, editing and reviewing decks with strong strategic narratives
collaborating with the team to win new business via RFPs and proactive pitches and driving repeat business
At least 2 years of university
Interest in brand/marketing/advertising problems
Demonstrated ability to do research/analysis
Branding/advertising/marketing/creative agency experience a plus
Previous strategy experience (can be an internship), particularly in brand strategy or media strategy / channel planning
Knowledge of how to navigate a media-led organization
Proficiency in Keynote, Powerpoint, and Google Suite
Internship for 6 months, full-time.